Wholesale Partnerships

Direct Wholesale Inquiries

We're always looking for partners in our unique approach to quality driven, sustainable coffee. If you're familiar with our business model and interested in pursuing a wholesale partnership with Counter Counter Coffee, click here to contact our sales team.

Online Ordering

Our wholesale ordering and information website wholesale.counterculturecoffee.com delivers important real time information in one convenient location. In addition to an online order form, the site includes updated price lists, seasonal coffee availability information, merchandise and marketing materials, Counter Intelligence coffee education information and registration forms, equipment resources, and more.

Vision

At Counter Culture Coffee, our commitments to quality, sustainability, and education guide every decision we make. Every facet of our business is based on fair, sustainable, and transparent relationships made possible by ground-level collaboration at every stage of the coffee chain. We cherish our relationships with our customers, professional peers, and partners at origin—all part of an interconnected web of co-producers working in concert to create the best coffees imaginable.

Our Coffee

Our traditional, hand-crafted coffees are the direct result of our close relationships with artisan farmers, and we spend an unprecedented amount of time at origin working side by side with them as partners. We proudly identify each, intensely delicious coffee with the farm or co-op’s real name, never obscuring the origin of coffee with marketing hype. We’re fanatics for traceability and transparency; and we measure our ultimate success by the astounding flavor of great coffees in the cup. Click here for a summary of recent media coverage recognizing the quality of our work.

Training, Education, & Customer Service

Counter Culture Coffee is committed to creating cutting edge coffee people—both within our own company and throughout our network of coffee partners. Our state of the art regional training centers, expert consulting, and industry-leading coffee education courses are designed to empower coffee professionals with the knowledge, skills, and expertise needed to operate a successful and sustainable retail coffee business. As an additional benefit of joining our coffee community, each of our retail partners works directly with a full-time, regional customer relations representative to continually develop and fine-tune their coffee programs.

Roasting

Our roasting philosophy is centered on the simple principle that the spectacular coffees cultivated by our partners at origin deserve the utmost respect while under our care. Driven by a fanatical pursuit of coffee perfection, we lovingly roast each single-origin coffee in a separate, small batch to bring out each bean's magnificent flavors and aromas. We roast and ship coffee to order every day, Monday through Friday, and we offer specialized retail solutions for coffee shops, grocery stores, specialty markets, and restaurants.

Equipment & Technical Expertise

Counter Culture Coffee's Technical Services department provides service and support to wholesale customers. As resellers of La Marzocco, Fetco, Bunn, Mahlkonig, and Mazzer equipment Counter Culture is capable of providing expeditious and concise support on equipment from the industry's leading manufacturers, as well as offering equipment with very competitive pricing. All Counter Culture Coffee Techs are certified by machine manufacturers and trained coffee professionals, able to give the best support for equipment used in the preparation of coffee.

Counter Culture Coffee Technical support can be contacted directly and after hours for service or support.

We strongly believe that everyone involved in producing great coffee deserves to prosper, and, with that in mind, we do everything we can to ensure that our retail partners succeed.