ProDev: The Series – WCR Sensory Lexicon

ProDev: The Series is a snapshot into Counter Culture Coffee’s Professional Development program. This quarterly conversation is an opportunity for coffee lovers across-the-board to engage in conversations concerning some of our industry’s most relevant topics.

For this ProDev we talked about World Coffee Research’s Sensory Lexicon: What it is, and why it’s so important to the specialty coffee industry? We tasted references from the lexicon, compared them to coffee, and learned how to support the research and development to sustain quality coffee production across the globe.