You are here

Seeds is an acronym that stands for Sustaining Environmental and Educational Development at Source. Our Seeds program was created to structure and define Counter Culture's monetary contributions to projects that are not coffee-quality-specific but still benefit our coffee-producing partners and their communities. To date, we have contributed a total of $24,963 to projects in 6 countries. We'd like to catch you up on the projects we have funded over the last couple of years through our Seeds program with eye toward more regular updates of ongoing projects.
 
Our Second Project: Activity Field Adjacent to a School
Finca Pashapa
Pashapa, Honduras
 
The Cancha Pashapa activity field in Pashapa, Honduras.
In 2011, we were approached by a longtime partner of ours, Roberto Salazar, who had a vision for his community. Together, nearby producers had often talked about their desire to have a community space where people could gather. Initially, the community board came together to discuss the added value of an activity field.
 
The goal was to provide a safe space for youth to gather and to encourage substance abuse prevention through providing an alternative activity. Once all were in consensus, they began to plan. They agreed to contribute a large monetary amount on their own for the success of the project and then reached out to Counter Culture.
 
Activity "fields" in Latin America are often made out of poured concrete, much like a basketball court. Here people gather to play all manner of sports, most popular being soccer and volleyball. I suppose some of the rational for cement playing fields is that they are often in very rainy areas, so, while it may be slightly painful if you were to fall and scrape yourself, it’s preferable to sinking in the mud while trying to beat your competitor!
 
Now that the field has been built, it has been well-used. The youth of the area come out often to play sports. When adults in the community see their activities, they are also inspired and often join in or simply use the field as a meeting space. The community leadership let us know that they feel pleased about the field’s ability to contribute to the physical and emotional well being of the community.
 
Stay tuned for the next installment in our updates on Seeds projects!
 
'Til next time,
Hannah
 
POSTED IN: Seeds
Recent Updates:
So far, we’ve focused on the sustainability impacts of growing, purchasing, and roasting coffee. This week I’d like to take a step back and talk about an issue that’s affecting the sustainability of the coffee industry as a whole: climate change. As Counter Culture works to measure and reduce our...
In honor of Memorial Day Monday, May 26, our roasting and production facility will be closed and orders will be held for fulfillment until Tuesday, May 27. All orders placed Friday, May 22, through Monday, May 26, will be filled and shipped May 27 at which point your tracking information will be...
In this post, I'm going to shift away from talking about sustainability where we buy coffee and focus on our own operations as a roaster. A coffee grown sustainably shouldn't necessarily retain that "sustainable" designation if others involved further along the supply chain aren't also acting...
Congratulations to Woodberry Kitchen's Spike Gjerde for his 2015 James Beard Foundation Award for Best Chef: Mid-Atlantic! We work with some of the best restaurants in the country—restaurants run by folks who understand and appreciate the importance of quality coffee as an integral...
We're looking for people to join our field operatives street team in North Carolina: share your passion for coffee and to help to promote Counter Culture to grocery shoppers around the state! Prospective team members should possess a strong enthusiasm for customer service—and a desire to learn...