You are here

“Peregrine Espresso is proud of our role in this project and invites our customers to join in this initiative to fight global climate change and create a more sustainable coffee trade,” said Peregrine manager Meredith Taylor. “Our hope is that $0.25 per cup and $1 per pound will not only make an impact on Aida's farm, but that this project will also help our customers to connect their coffee experience with the work farmers are doing at origin."

Aida Batlle, owner-operator of Finca Mauritania, stands out as one of coffee’s most innovative and passionate individuals, and coffee lovers in the U.S. have celebrated her dedication to growing the heirloom Bourbon coffee variety since Counter Culture began working with her in 2004. Aida has established Finca Mauritania as a model of sustainable agriculture and fair working conditions, and after three challenging years of transition, she successfully obtained organic certification for the farm in 2008. As Aida often remarks, her ability to produce great-tasting coffee depends on the health of her coffee plants, which in turn depends on the health of the natural environment.

“Everyone at Finca Mauritania is thrilled to be a part of this project, which will contribute to both the ecological health of our farm and the long-term quality and sustainability of our coffee,” said Batlle. “Uncompromising commitments to quality stewardship, sustainability, and transparency make Counter Culture Coffee and Peregrine Espresso ideal partners, and we look forward to building upon this exciting pilot project in the future.”

The tree-planting project is scheduled to begin in summer 2010 between Finca Mauritania’s next two coffee harvests. A diverse mixture of trees, including nitrogen fixers, lumber producers, and fruit trees will be selected for planting.

“Tree planting on coffee farms offers myriad ecological benefits, including slower maturation, sweeter fruit, reduction of fertilizer dependence, and the prevention of topsoil erosion,” said Counter Culture Coffee Sustainability & Producer Relations Manager Kim Elena Bullock. “In addition, tree trunks, branches, and canopies provide habitats for birds and other wildlife; and a tree can sequester 50 pounds of carbon per year, helping to counteract the effects of deforestation.”
Recent Updates:
We're overwhelmed with pride and gratitude by the many, many amazing shops offering our coffees on The Daily Meal's 50 Best Coffee Shops list. Our coffee is served at 16 out of 50—including 5 in the  top 10! These awesome shops made the list: Everyman Espresso (#1), Ultimo Coffee (#4),...
Theme They ain’t what they Llusta be These coffees should taste familiar, but pay attention! Take notes! Today’s tasting is the last hurrah for Toscano as portrayed by Nueva Llusta from Bolivia and Haru in the role of Apollo. Just Wednesday we began roasting and selling new versions of...
Next week, hard-working, super-talented coffee professionals from around the country—including our very own 2014 regional winners—will compete in the 2014 US Brewers Cup and Barista competitions (Seattle, April 24–27). In January, Mid-Atlantic sales rep Jonathan Bonchak won the 2014...
Attention Coffee Professionals: Please join us for our new Pro Dev series on Wednesday, April 30, at 3:00 p.m., at any of our Training Centers for a survey discussion of what is currently huge news regarding systematic changes to the coffee market in Nyeri, Kenya. Despite the relative radio...
Together with the crew from Nuova Simonelli, four-time Irish Barista Champion Colin Harmon will introduce, demonstrate, and discuss the brand-new Mythos One espresso grinder, with Clima Pro technology. Is this grinder the future of espresso?Does temperature in grinding really make a difference?...
FAQ