You are here

Raised drying beds at the Ndaorini mill in Nyeri, Kenya.We’re excited to announce that our fresh Kenya Single Lot from Ndaroini in Nyeri, Kenya, has just qualified for Counter Culture Direct Trade Certification (CCDTC). The first of our Kenya Single Lots to meet all CCDTC criteria of communication, price, quality, and transparency, this lot of Ndaroini was purchased directly via the “second window” from the Gikanda grower cooperative.

For many years, Kenya’s small-scale, artisan farmers were required by law to tender their annual coffee harvests to a weekly auction in Nairobi, where coffees are sold to the highest bidder. Traditionally, most of these lots are bought by exporters, who then mix them into proprietary blends. Even so, we have for years gone directly to the bidders to secure pure, uncut auction lots that represent the most authentic, delicious expressions of Kenyan coffee. Recently, however, a “second window” opened in Kenya up to allow quality- and relationship-focused buyers like us to form direct partnerships with grower communities and collaborate on ground-level quality development and direct purchasing. As evidenced in the cup, our direct work with Ndaroini has yielded rich rewards.

Ndaroini, which resonates with classic Kenyan flavors of blackcurrant, tropical fruit, and dark chocolate, represents not only the astonishing skill and craft of Kenya’s coffee farmers, but also the tremendous quality made possible by direct, transparent relationships between coffee partners.

Best,
Mark
POSTED IN: sustainability
Recent Updates:
When I first started in this position as Sustainability Manager a few months ago, I knew that one of my biggest tasks would be strengthening our internal sustainability. As I've mentioned before, we've spent a lot of our efforts up to this point focusing on origin programs. It's not that we didn't...
All Counter Culture locations will be closed on Monday, September 7, in honor of Labor Day. Our production and roasting departments in Durham and Emeryville will not be processing orders on that day. Please be aware that orders placed Friday, September 4, will not be roasted and shipped until...
We celebrated the opening of our new Charleston, SC Training Center last weekend. The open house event featured brewing workshops, custom limited-edition giveaways designed by Fuzzco, whole-hog barbecue from The Pig Whistle (Chapel Hill, NC), gelato from Beardcat's Sweet Shop, and more. Thanks...
In the last post, I talked about why I think reporting is so important and what we have planned for the future of our own reporting. As I dived into planning for the upcoming 2014 Transparency Report with our coffee and marketing teams this week, I was asked a really important question by both...
A few weeks ago, I read an article about the purported end of the farm-to-table movement in the restaurant industry. According to the author, farm-to-table has been taken too far and restaurant-goers want to go back to ordering off of a menu without being “berated” by an extensive explanation of...