You are here

As we say in our Direct Trade report, Cenfrocafe is truly a model among cooperatives, and they are a joy to visit and learn from each time. This visit included all of the usual elements – from producer meetings to meeting with cooperative leadership, cupping, and, in general, hearing about highlights and challenges currently facing the group.
 
Cenfrocafe has grown by almost 30% this year in its volumes. The coffee we received from this group and sell as Valle del Santuario and La Frontera has been exceptional this year. Our hope is to continue to hone in on even greater volumes of this quality coffee. Already on the larger side with 2,680 members, they have 240 more members going through the one-year trial period. They are, after 12 years of operation, getting to be a well-oiled machine. In addition to the business of coffee, they are intentionally working on helping producers with diversification efforts, health resources, and continued integration of youth and women in the cooperative. Of course, they still have kinks to work out in stabilizing volumes, lot separation, and best representing the needs of cooperative members.
 
Leaf rust is beginning to prove challenging, and some producers have lost up to 3,000 trees or more as a result. Conversations about how to prevent and renovate are serious. And, continuing to have the conversation about producing quality coffee alongside conversations about protection and disease resistant varieties is inevitable. The hope is that Cenfrocafe can continue to take a proactive role in regard to producers' needs for prevention training and on-farm investments.
 
Coffee quality this year was lagging in July and August at the beginning of the harvest, but they had higher hopes as they saw great improvements in October. I believe our coffee this year reflects that change. And, it again emphasizes the benefits of being by the cooperative's side – as true partners – not just for one harvest or one great run, but through the ups and downs.
 
I hope you'll enjoy these photos of my last week in Peru!
 
Abrazos,
Hannah
 
From the embed above, click [full screen] and [show info] for Hannah's annotated notes on each photo. You can also view Hannah's trip report on Flickr.
 
Recent Updates:
Welcome to the first in a series of posts about what sustainability means in the context of coffee. Over the next few weeks, we'll explore questions like, "How does Counter Culture know that a coffee is sustainable?" and "What does a sustainable roasting operation look like?" As a recent...
Please join us Saturday, April 25, 10 a.m.–2 p.m., to celebrate the opening of our Bay Area Roastery + Training Center in Emeryville, CA—featuring brewing workshops, limited-edition giveaways, and more. Bay Area Roastery + Training Center 1329 64th St Emeryville, CA 94608...
Click here to see this photo set on Flickr. Our annual Origin Field lab trip is an opportunity for  Counter Culture wholesale customers to learn about coffee cultivation in an immersive environment. We host this lab, in part, because we recognize that the dedicated professionals...
1. Why do you compete? I compete because it's a big part of my coffee journey! I admit that I'm unabashedly competitive, but it definitely goes way beyond that. I know that competing is a great way to make me a better coffee person—continually improving my palate, thinking even more...
We work with some of the best restaurants in the country—restaurants that understand and appreciate the importance of quality coffee as an integral ingredient in a dining experience. We're proud of these relationships and the dedicated people who work hard to make sure that the coffee at the end of...