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Learn more about our transparency efforts in our 2013 Transparency Report.
The closing event of our Sustainable Summer campaign last Friday and the long Labor Day weekend have me looking ahead to fall, and it's around this time each year that I begin to reflect on the progress we have made and what we can accomplish before the year's end. Our progress has also been much on my mind as I've reviewed the Sustainability Annual Report for 2012, which we publish today in conjunction with the Direct Trade Transparency Report. Readers of our three reports and six scorecards of the past years (hello, fellow sustainability nerds!) will see some changes to the format of this year's report, which highlights some of our more significant accomplishments and adds context to some of our statistics. I hope you enjoy this year's reports and can learn from our experiences, and as always, thanks.
 
Sincerely,
Kim Elena
 
Recent Updates:
When I first started in this position as Sustainability Manager a few months ago, I knew that one of my biggest tasks would be strengthening our internal sustainability. As I've mentioned before, we've spent a lot of our efforts up to this point focusing on origin programs. It's not that we didn't...
All Counter Culture locations will be closed on Monday, September 7, in honor of Labor Day. Our production and roasting departments in Durham and Emeryville will not be processing orders on that day. Please be aware that orders placed Friday, September 4, will not be roasted and shipped until...
We celebrated the opening of our new Charleston, SC Training Center last weekend. The open house event featured brewing workshops, custom limited-edition giveaways designed by Fuzzco, whole-hog barbecue from The Pig Whistle (Chapel Hill, NC), gelato from Beardcat's Sweet Shop, and more. Thanks...
In the last post, I talked about why I think reporting is so important and what we have planned for the future of our own reporting. As I dived into planning for the upcoming 2014 Transparency Report with our coffee and marketing teams this week, I was asked a really important question by both...
A few weeks ago, I read an article about the purported end of the farm-to-table movement in the restaurant industry. According to the author, farm-to-table has been taken too far and restaurant-goers want to go back to ordering off of a menu without being “berated” by an extensive explanation of...