You are here

A simple coffee roasting and brewing kit aimed at helping more Rwandan coffee farmers to consume and appreciate the incredible coffee they grow. Photo by Counter Culture Coffee.Six months ago, Counter Culture started working with our partners at the SPREAD project and RWASHOSCCO, as well as with our friends from Intelligentsia, to sponsor a Roast-Your-Own-Coffee program in Rwandan coffee-growing communities. A great irony of the coffee trade is that most coffee farmers—even some of the world’s most dedicated and talented coffee farmers—are not able to actually taste the coffee they work so hard to produce. Time and time again, we’ve seen that when coffee farmers are able to taste and evaluate their own coffee, they are able to use that immediate feedback to not only better develop quality, but also to better communicate about coffee with partners like us. It’s a good thing.

 

Launched in February, this program empowers Rwandan coffee farmers with the tools needed to mimic the Ethiopian coffee ritual: kits made up of a bicycle inner tube for removing the parchment from the coffee, a basket for winnowing the parchment away before roasting, roasting pot, and a mortar and pestle for grinding roasted coffee

Counter Culture's Sustainability & Producer Relations Manager Kim Elena Bullock provided an update on how these efforts may help to improve upon the ironic downside of traveling to coffee growing regions.

Read Kim Elena's full update in the Development at Origin portion of our Sustainability coverage.

Thanks,
Nathan

Recent Updates:
We believe in pushing potential in every aspect of what we do—from employee development to coffee-buying relationships—and we believe improvement is a journey not a destination. We're proud of all of the coffees we sell and we want to celebrate their journey to higher quality and sustainability....
When I started this blog back in the spring, I began with trying to answer "What is sustainable coffee?" I knew from the outset that this was a bit of a rhetorical question, but I thought I could at least put some parameters around an answer—I needed to for my own piece of mind. Almost a year later...
We were first introduced to the Durham Living Wage Project back in May during our 2015 Sustainable Spring event series. Our support team was asked to find businesses or organizations in their communities doing inspiring work in sustainability and invite them to speak at our training centers. Our...
Sustainability Manager Meredith Taylor visited East Timor last month. It was the first time anyone from Counter Culture has visited the country. Since 2002, coffee has been a major export for East Timor, and Meredith was excited for the opportunity to check out this under-the-radar origin. Read...
I started working in coffee a bit accidentally—happening upon a job as a barista until I "figured out what I really wanted to be." After a few years on the job, my former-boss here at Counter Culture, Kim Ionescu, suggested I apply for the Specialty Coffee Association of America's Sustainability...