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We're looking for people to join our field operatives street team in North Carolina: share your passion for coffee and to help to promote Counter Culture to grocery shoppers around the state! Prospective team members should possess a strong enthusiasm for customer service—and a desire to learn more about coffee and pass this knowledge on to other coffee fans.

Please apply if you love Counter Culture, love chatting with people about coffee, and have a flexible schedule—and you want to earn a little extra money and win prizes! Training will be provided. For more information, click here.

 

*All applicants must complete the questionnaire below.



Click here to see this photo set on Flickr.

Our annual Origin Field lab trip is an opportunity for  Counter Culture wholesale customers to learn about coffee cultivation in an immersive environment. We host this lab, in part, because we recognize that the dedicated professionals preparing our coffees for the end consumer can reach people directly with the knowledge and information they get from the experience.

The 2015 Origin Field lab included two Counter Intelligence instructors, two Counter Culture staffers, two Culinary Institute of America folks, and a handful of awesome coffee people from Counter Culture accounts Little Skips, Midtown Scholar Bookstore, Peregrine Espresso, Rex NYC, and Washington, DC's Tryst.

The lab addressed the complexities of coffee farming in general—and, in particular, in Honduras—and with on-site experiences from farm to port.

Our group was lucky enough to spend the better part of a week with Moisés Herrera and Marysabel Caballero of Finca el Puente in Marcala, Honduras. Moisés and Marysabel welcomed us into their home, nursed one of us back to health, fed us (over + over again), and, often, helped to make certain that our group had what we needed and got where we needed to go. Huge thanks to both of them!

We were also fortunate enough to learn from coffee farmers, co-op representatives, exporters, port operators, and so on.
We work with some of the best restaurants in the country—restaurants that understand and appreciate the importance of quality coffee as an integral ingredient in a dining experience. We're proud of these relationships and the dedicated people who work hard to make sure that the coffee at the end of a delicious meal elevates the experience.

Congratulations to the restaurants and individuals listed below for being recognized for their hard work by the James Beard Foundation as semifinalists for these prestigious awards. Winners will be announced Monday, May 4, at the Lyric Opera in Chicago.

2015 James Beard Restaurant and Chef Award Semifinalists:

Best New Restaurant
Edmund's Oast, Charleston, SC

Outstanding Baker
Andre Chin and Amanda Eap, Artisan Boulanger Patissier, Philadelphia
Lionel Vatinet, La Farm Bakery, Cary, NC

Outstanding Bar Program
Maison Premiere, Brooklyn, NY

Outstanding Chef
Donald Link, Herbsaint, New Orleans
Johnny Monis, Komi, Washington, D.C.
Ana Sortun, Oleana, Cambridge, MA

Outstanding Pastry Chef
Maura Kilpatrick, Oleana, Cambridge, MA

Outstanding Restaurant
Canlis, Seattle
Hominy Grill, Charleston, SC
Jaleo, Washington, DC
Spotted Pig, NYC

Outstanding Restaurateur
Ford Fry, Atlanta (The Optimist, King + Duke, JCT. Kitchen & Bar, and others)
Fry's restaurants that use Counter Culture include King+Duke, St. Cecilia, Superica, and El Felix

Outstanding Service
Komi, Washington, D.C.
One Flew South, Atlanta

Outstanding Wine, Beer, or Spirits Professional
Steven Grubbs, Empire State South, Atlanta

Rising Star of the Year
Jon Nodler, A.kitchen, Philadelphia
Jonah Miller, Huertas, NYC

Best Chef: Mid-Atlantic
Spike Gjerde, Woodberry Kitchen, Baltimore
Konstantinos Pitsillides, Kanella, Philadelphia

Best Chef: NYC
Nick Anderer, Marta

Best Chef: Southeast
Billy Allin, Cakes & Ale, Decatur, GA
Kevin Gillespie, Gunshow, Atlanta
Vivian Howard, Chef & the Farmer, Kinston, NC
Scott Howell, Nana's, Durham, NC
Matthew Kelly, Mateo, Durham, NC
Sam Lewontin and Lem Butler won their respective regional barista competitions (Northeast and Southeast) at the 2015 Big Eastern Coffee Competitions in Durham, NC!Congratulations to Jenny Bonchak of Slingshot Coffee Company in Raleigh for a second place finish in the 2015 US Brewers Cup!

And congratulations to Sam Lewontin from Everyman Espresso in New York for his fourth place finish in the 2015 US Barista Championship!

Dozens of hard-working, super-talented coffee professionals from around the country competed this weekend. We're especially proud of the folks who chose to compete with our coffees: our very own Lem Butler; Carlos Morales from New York's Third Rail Coffee; Jack Snyder of Northside Social in Arlington, VA; Erika Vonie of Everyman Espresso; and independent barista Anna Utevsky.

Huge thanks to the Specialty Coffee Association of America and the Barista Guild of America for making the US Coffee Championships possible. Thanks to the sponsors. hosts, emcees, live feed commentary team, technical teams, judges, and volunteers. And thanks to the the whole Sprudge and Sprudge Live teams for their excellent coverage, as well.

 

 

Theme
Tasting @ Ten – Three Year-Round CoffeesThis week, we'll familiarize ourselves with the current versions of three of our year-round products: Big Trouble, Fast Forward, and Slow Motion.

Style of Tasting:
Freestyle! Cup them, pourover compare them, or choose three different brewing methods to emphasize different flavors. It’s your choice.

Notes on the Coffees: 
With a menu that changes as often as ours does, it is easy to get so caught up in tasting new things that we forget to check in on our year-round friends. Although their names remain the same, the ingredients change with the seasons, and fans will notice subtle shifts in flavor as coffees come and go.

Big Trouble's goal in life is to taste sweet and nutty, and right now we achieve that with a 70/30 percent blend of coffees from CENCOIC in Colombia and the exciting new Lacau from East Timor. CENCOIC is a cooperative of indigenous farmers in Cauca, and we tentatively committed to buying their coffee this year before we had tasted it because we believe they have potential to be a good supplier for us over the long term. Happily for all of us, the coffee turned out to be good, and now we have a platform for working together in the future! All of our year-round coffees provide a staging ground for new coffees and relationships, but Big Trouble is especially good in this respect because the roast level is slightly darker than a few of the others.

Fast Forward is one of those lighter-roasted contemporaries of Big Trouble, and its components tend to be higher-quality coffees and to represent more advanced relationships. As of a few weeks ago, Fast Forward is made of coffee from the inimitable Cenfrocafe cooperative in Peru—in this case, one of their lots that represents many communities, as opposed to the specific micro-regions of Valle del Santuario or Huabal—blended with 10 percent of coffee from the Hama washing station in Yirgacheffe, Ethiopia.

Whenever decaffeinated coffees grace our Friday tasting tables, my instinct is to talk about and taste them last, which might be perceived as an insult to both these coffees and to the die-hard decaf drinkers who love them. Given that, put Slow Motion toward the front of the lineup today, will you? Our only year-round decaf coffee is the flavor counterpart of Fast Forward (the name is a clue), and right now they are a near-perfect match, as Slow Motion comes entirely from the same Cenfrocafe cooperative of Peru mentioned above.

Kim Elena
Theme
Tasting @ Ten – Three from Nariño, Colombia!This week’s tasting offers a us tour of Nariño, Colombia, which is arguably the coffee giant’s best region for the production of high-quality coffee, in three coffees: La Florida, Rosales, and Jorge Avilio Cabrera.

Style of Tasting:
Set up a cupping of the three coffees and brew the favorite (or the Cabrera, if you want to make the call as to what is going to be most worthy of extra attention) as a pourover.

Notes on the Coffees: 
On my first trip to Colombia in 2007, I participated in a cupping event that included coffees from a variety of regions: Cauca, Tolima, Huila, and Nariño. (As an aside, my favorite was actually from the farm of Nelson Melo!) All of the coffees were delicious, and, while the Colombian coffee experts and experienced cuppers agreed that every one of the four regions had fantastic growing conditions, over and over again, I heard that Nariño had amazing potential. In the same breath, however, they’d comment that it was "difficult," or even "too difficult" to work in the southernmost region of Nariño because large buyers—Nespresso chief among them—dominated the region. Though the price premiums Nespresso offered weren’t as high as what a buyer like Counter Culture could offer, the volume they could commit to buying and their existing relationships made it seem, for years, like working in the region would be paddling upstream, at best, and at worst, a total waste of time.

Our perspective on Nariño changed in 2012 when buyer Tim Hill joined the advisory board of Catholic Relief Services’ (CRS) Borderlands project. The project’s mandate includes accessing and developing markets for coffee growers who want to differentiate their product from the standard stuff leaving the region, and, as Tim began to visit particular communities and meet individual farmers, it quickly became clear that what was true of the region on a macro scale didn’t apply to every farmer, and that, in fact, many farmers were eager to explore opportunities afforded by differentiation even if it meant a lot of extra work.

Over the three years of the project, we’ve tasted hundreds of coffees (some of them more than a dozen times) and, with help and guidance from Borderlands staff, we identified the community of La Florida for purchasing. For a description of the coffee and its significance, I'm going to direct you all to this post by Michael Sheridan, the director of the Borderlands project, who is an extraordinary thinker and writer working at the intersection of development and coffee.

In addition to investigating coffee varieties and linking coffee producers with buyers, the Borderlands project has devoted a lot of time and resources to separating coffees from individual farmers. The lot we have from Jorge Avilio Cabrera is one of those standouts that not only gives Counter Culture a chance to showcase the best-tasting coffees from within a community or cooperative we work with, but also gives us the opportunity to deliver a tangible reward to farmers as a demonstration of the potential of our market.

As much as we have learned from and benefited from international development projects in coffee-producing countries around the world, it also can be risky for a business like ours to invest in coffee supply chains built by aid money, because the money and organizations that create the linkages do ultimately disappear. Unfortunately, all too often, farmers and cooperatives don't have a firm enough foundation to continue without international aid. No one wants that outcome, of course, and one way in which Borderlands is working to secure the future of these supply chains beyond the timeframe of the project is by engaging buyers of diverse sizes from abroad and exporters working in Colombia, as well. Virmax, an exporter with whom we work regularly, also has a seat on the project's advisory board and, as they’ve gotten more involved in the region, they've begun building supply chains separate of the project.

Our last coffee, Rosales, comes from a community that CRS is engaged with, but as opposed to going through the same management process as the coffees from La Florida, this coffee took a more traditional route. This year, Rosales is not as refined as La Florida’s coffee, but it’s got the same potential when it comes to coffee geography, climate and varieties, and it’s also a coffee supply chain that exists independent of external funding.

Enjoy today’s dive into Nariño and if you can’t fit everything you want to say into your tasting this week, rest assured that we’ll be getting to know many more coffees from these farms and communities in the future.

Kim Elena
NOTE We will not be hosting a weekly tasting on Friday, January 23, at any of our regional Training Centers. We will return to our regular schedule the following week. Thanks!


Theme
We're very (very) softly launching a next Limited-Release Blend (think Holiday Coffee + last summer's Equilibrium) in a few weeks and will be tasting the blend and its components this week at our training centers.A preview of Underdog, our next limited-release blend

Style of Tasting:
Cup the four components, then brew the blend.

Notes on the Coffees: 
I don’t know about you, but I root for the underdog in sports and in life almost exclusively.

Of course, in terms of coffee, like most of you, I love coffees from Ethiopia, Kenya, Colombia, Guatemala, and a host of other countries that hundreds of roasters—including us—carry amazing lots from every year. But when a coffee comes great in from a place that I don't see a lot of other roasters focusing on—or from a producer or place that in the past hasn’t had quite the best coffee—that's when I really celebrate.

This year, the Colbran family in Papua New Guinea delivered the best, most consistent harvest they have ever had—in one of the most difficult years they've had producing coffee—and that's why Tairora became the base for this blend.

Until recently, no one in the specialty industry carried coffee from Burundi. Two years in a row, Mpemba has made a pristinely sweet coffee that is my personal pick on the offerings right now.

East Timor wasn’t even close to being on our radar this year, but, when we starting tasting the coffee from Haupu and Lacau, we were hooked. And now we can't wait to keep exploring how good these coffees can get. (There is certainly a lot of work to get them as good as we think they can be.)

Last but not least: Buziraguhindwa Natural Sundried from Burundi. This is simply the best-prepared natural sundried coffee we have ever seen from a country that, until we bought this coffee last year, never produced this type of coffee—and now other producers in Burundi are imitating this style of processing.

Of course, we are proud of every coffee we source, but these four coffees represent the ones we've had to maintain the most patience with and commitment for, the ones that have surprised us the most, and the ones that might not have the odds in their favor but have come from behind to steal the show.

Tim

Valle del SantuarioTheme

One Cooperative, Many Coffees

The three coffees on this week’s table come from a single cooperative in northern Peru, and our tasting will explore how we buy and allocate similar coffees differently to fit the range of products we offer. 

Notes on the Coffees

If you’ve spent time in one of our training centers or on our website over the past seven years, you’ve undoubtedly heard us rave about Valle del Santuario, the coffee we purchase from five communities of small-scale producers in the San Ignacio region of northern Peru. The level of traceability and price transparency that the farmer cooperative, Cenfrocafe, provides to the farmers who produce this coffee puts them leagues ahead of any other cooperative from Peru, and the cup quality is always exceptional, to boot. When we began working with Cenfrocafe in 2007 we asked them to select a group of villages that had good conditions for coffee growing, and each year reinforces how fortunate we are to have exclusive access to these five communities. This year’s coffee arrived later than we hoped due to unusual weather patterns in Peru, but we’re pleased with how it tastes and excited to have another year of great coffee from these farmers with whom we work so closely.

Valle del Santuario is consistently the best-tasting coffee we purchase from Cenfrocafe, as well as being one of the best coffees that Cenfrocafe sells. The price we pay for Valle and the branding that we apply to it reflect our pride in the coffee’s superlative cup quality, but our relationship with Cenfrocafe is strengthened by the fact that in addition to buying one small-ish lot that requires a lot of logistical coordination on their part, we also buy bigger lots from communities outside the five that contribute to Valle. To build these other lots, the co-op’s cupping staff separates good-tasting coffees from across the regions where they work and compiles them. These represent a greater diversity of farmers than Valle and a larger geographic region, and we buy roughly six times as much coffee in this style from Cenfrocafe as we buy of the exclusive Valle del Santuario. Cenfrocafe is our highest-volume supplier in the southern hemisphere, so during the winter months, these lots underpin many of our year-round products, including Fast Forward, which is roasted slightly darker than Valle to emphasize the caramel sweetness and balance of the coffee, as opposed to its acidity.

Sending coffee from Cenfrocafe to be decaffeinated is another way that we leverage volume to be a good customer. Decaf San Ignacio represents an in-between of the farm-level traceability that Valle provides and the aggregate from an ever-changing combination of the farmer members of Cenfrocafe that Fast Forward represents. We selected three lots this year from sub-regions and the other two, Huabal and Chirinos, we chose to sell in their caffeinated form, while this one made a stop at Swiss Water in Vancouver before arriving in Durham. Though decaf makes up a comparatively small percentage of the coffee we sell, we put a lot of work into meeting the same quality and sustainability standards for these coffees as for our caffeinated coffees. This can be challenging because of the longer waiting time involved between harvest and arrival as well as the small batches we prefer for freshness—we push the limits on the minimum number of pounds Swiss Water will allow, in fact! Decaf San Ignacio is our first of two decaffeinated coffees from Cenfrocafe this year and we’ve been awaiting it eagerly.

Rollout Dates and Availability

Valle should be rolling out soon and will last through the end of February or early March. Decaf San Ignacio is available now and will be replaced by another decaffeinated coffee from the Cenfrocafe when it runs out, probably around March. Fast Forward will probably contain Cenfrocafe’s coffee until around the same time, but will be available all year, of course.

-Kim Elena

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