2025 Seeds Fund Recipient
Urcunina has been awarded a 2025 Seeds grant to invest in a cuy (guinea pig) breeding program. As a traditional source of protein, cuy supports food security and offers an alternative income stream for farming families. Waste collected from cuy pens will be used to enrich organic compost, improving soil health and promoting more sustainable, self-sufficient farms. The project will benefit 128 families who are members of Asprocaes, the farmer association behind our Urcunina offering.
Seeds Program
Counter Culture Coffee collects $0.01 from every pound of coffee sold to fund our Seeds program. Annually, $1 per pound of our winter coffee blend, Iridescent, goes to further increase our contribution. Seeds offers financial grants to producers and producer organizations we work with to implement sustainability projects they identify as beneficial. To date, we’ve allocated over $500,000 to Seeds projects.